China Real Estate Buyers – A Market Realtor’s Can’t Ignore In Canada, the current government is under a lot of pressure to increase trade with China. With the US market so stagnant and with the US not appearing to be able to end its recessionary woes, Canada must look to new markets. China is the … More Chinese Real Estate Investors
There are tens of thousands of real estate agents across Canada, and ten times that amount across the US. Out of all of them, how many do you think put a major effort into marketing? And what is real estate marketing today? Is it just a mention on a Website that’s hardly visited by anyone? … More Real Estate Marketing – Are Realtors Really Marketing Your Home?
For Sale By Owner Problems too Much to Justify Saving on Realtor’s Commission? I’ve notice fewer homeowners choosing the FSBO or for sale by owner route to selling their home this spring. Why the apparent drop? If the reason for FSBO was valid in previous years, wouldn’t it be valid right now? Well, the main … More For Sale by Owner – Is it Worth it?
A new report by Remax, is suggesting that first time homebuyers and move up buyers are supporting growth in the Real estate sector in Canada. The report was recently released and provides comparative info on lending costs for first time home buyers across Canada from Halifax to Vancouver. The report says that “first-time homebuyers and … More First Time Homebuyers Holding up Real Estate Market
Your Real Estate Blog will Create Leads If you don’t have your own real estate blog, you’re missing out on a lot of traffic and leads. Yes blogs do take a lot of effort and time, and to rank well you have need to understand how search engines work. But on the simple side, search engines … More Real Estate Blogs – Why do they Rank so Well?
Should you Have a Real Estate Slogan? Any marketer needs a slogan, however it’s hard to serve all prospects with the same slogan. The slogan is your 5 second elevator speech. Short to the point statement about what you do and what you achieve. Your real estate slogan is short declaration of your value and … More Real Estate Slogans
February Sales Fall Hard Across Canada National real estate sales across Canada was down in February. Vancouver broke all trends with its unusual volume of multi million dollar homes being exchanged. CREA stated that total sales fell from January in almost two-thirds of the markets surveyed, yet Vancouver real estate showed a 7 percent jump. A report … More Vancouver Real Estate Sales picks up National Sales Totals
Demand media is the owner of eHow.com, a site that suddenly saw its traffic plummet when Google altered its search engine algorithm recently. Google changed its algorithm after strategically delivered complaints from several groups had charged them with deliberately displaying poor quality results to users — because those sites were more profitable to Google’s revenue machine. … More Demand Media comes back after Google Slap
With the success of Facebook and Twitter, you’d wonder why anyone would question the power of social media. But how is it working for you? Take the poll below and let’s take the pulse of agents and brokers and whether you’ve committed fully to using social media as part of your marketing communications and sales … More Social Media – Do You Believe in it?
How to Become a Power Agent in Real Estate Here’s a book published way back in 2003 that is still relevant to agents today. This guide to powering up every element of real estate sales, author Darryl Davis offers tips on everything from prospecting, servicing listings, to handling objections. The book is based on his … More Real Estate Sales Techniques
What makes a great real estate website? There’s many components and even the best may not have every ideal element in place. Some may say it’s subjective but in reality, a site’s design, layout, navigation and content presentation determine its lead generation results. It’s not really an appearance issue. The end goal is a real estate … More Great Real Estate Sites – Custom Development Can Power up Results
Homepage Strategy – Generating a Lead After you’ve built a substantial flow of traffic from Google, Kijiji, Craigslist, TV ads, newspaper ads, and other community and real estate related websites, you have to convert these visitors to leads. This is one of the most difficult aspects of online real estate marketing. Your homepage is usually … More Homepage Optimization – Key to Converting Leads
The Quest for Excellence This particular saying is one consumers have heard for eons. They may not have ever even thought about buying a house or condo yet they see it in brokerage and agent advertising on billboards, bus benches, newspapers, and door hangers. Most people just think “What are these real estate agents trying … More The Quest for Excellence in Real Estate has to be more than a Slogan
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